Waste Down 22–28%, FPY at 94–96%: A European Studio’s Business Card Story with Digital Printing

A Berlin creative studio reworked its business card workflow, moving from offset to digital with UV-LED inks, tightening ΔE and finishing quality while cutting waste and stabilizing throughput. The case covers setup choices, pilot validation, and pragmatic metrics—plus a candid look at coupon codes and client expectations.